Red Friday AI-Driven Content Creation Plan

This process is designed to create high-ranking, AI-assisted content that combines keyword research, competitive analysis, and authentic, lived experience.

By Bob McTaggart – RedFridayFieldNotes

8/12/20252 min read

This process is designed to create high-ranking, AI-assisted content that combines keyword research, competitive analysis, and authentic, lived experience. The goal is to produce fast, high-quality, SEO-ready articles that attract the right audience and keep ranking.

We do this together as a community. Through SupportOurHeroes.Directory — a fully SEO-optimized business directory — members not only gain their own listing but also benefit from our collective content strategy. Every listing receives an SEO boost from directory-wide search authority, shared backlinks, and collaborative promotions, giving members greater online visibility without the heavy lifting.

Step 1: Keyword Research

  • Use Keyword Gap analysis to find search terms competitors rank for but you don’t.

  • Filter for keyword difficulty (KD) 0–30 for easier wins.

  • Sort by search volume but also target niche keywords with strong intent.

  • Choose keywords tied directly to your mission — veteran-owned business growth, tactical gear, community events, and support services.

Action:


Schedule a weekly keyword research session to identify three viable targets. Directory members share keyword wins, so listings can benefit from targeted inbound traffic.

Step 2: Competitor Analysis

  • Open the top three ranking pages for your keyword.

  • Record:

    • Number of backlinks (referring domains).

    • How the keyword is used in titles, headings, and throughout the page.

    • True word count (excluding navigation, footer, etc.).

  • Copy all heading tags into a document — this becomes your content outline starting point.

Our SEO-optimized directory ensures these insights are applied to all member listings for maximum exposure.

Step 3: Capture Your Expertise

  • Record a 3–5 minute video on the chosen topic.

  • Speak naturally and include real-world examples, client results, and lessons learned.

  • Upload to YouTube (unlisted) to obtain an auto-generated transcript.

Member videos can be embedded into their listings, increasing time-on-page and improving SEO performance.

Step 4: Draft with AI

  • Summarize your transcript in ChatGPT.

  • Input competitor headings and have AI clean them up, keeping only relevant sections.

  • Merge the cleaned outline with your summarized transcript.

Step 5: Add Details Only You Can Provide

  • Ask ChatGPT: “What questions do you need to write this article using my experience and case studies?”

  • Answer in detail, focusing on specific examples and results.

  • Let AI generate the first draft based on your answers and outline.

Listings linked to these articles inherit authority signals and can climb search rankings faster.

Step 6: SEO Optimization

  • Place the main keyword in:

    • Title tag

    • Meta description

    • H1 heading

    • At least one H2 heading

    • Multiple natural placements in the body text

  • Use internal links to point to relevant directory listings.

  • Include Key Takeaways at the start for both human readers and AI summaries.

  • Target ~3,000 real words without filler.

Step 7: Publish and Promote

  • Post to your website.

  • Share on Red Friday Talks, Trusted by Heroes, LinkedIn, Facebook, and partner networks.

  • Acquire 2–3 quality backlinks within 30 days.

  • Track keyword rankings every two weeks and adjust if needed.

Published content links back to SupportOurHeroes.Directory, which strengthens the domain — and every member listing — through ongoing SEO gains.

Additional Tips

  • Use backlinks with exact-match keywords in anchor text.

  • Insert case study boxes throughout the article.

  • Repurpose each blog post into:

    • A downloadable PDF guide

    • Social media carousel

    • Email newsletter excerpt

  • Refresh content quarterly with updated statistics and new examples.

SEO Keywords:


AI content creation, keyword research, SEO for veterans, Red Friday Talks, Trusted by Heroes, tactical lifestyle content, veteran-owned business SEO, Support Our Heroes Directory, directory SEO benefits, veteran small business growth.


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